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ROLE: Group Art Director, Stylist & Studio Team Leader. In collaboration with the Creative Director, UI/UX Product Designers, Producer, Graphic Designer, Photographer, Retoucher.
OBJECTIVE: Back-to-school is a big time of year for our CPG clients, so in partnership with General Mills and a few other grocery store brands, we create cross-channel campaigns around in-app offers and brand awareness.
DEVELOPED: Photo assets for use across multiple marketing platforms such as emails, in-app messaging, blog posts, social, offer and brand pages
FETCH REWARDS BACK TO SCHOOL
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